Advertising Compliance Part 1: Text, Print, TV & Radio

July 18, 2024
Live Webinar
DateJul 18, 2024Duration90 minutes
08:00 AM PDT09:00 AM MDT
10:00 AM CDT11:00 AM EDT
    • Unlimited connections for your institution
    • Available on desktop, mobile & tablet
    • Take-away toolkit
    • Presenter’s contact info for questions
On-Demand Webinar
  • Unlimited & shareable access starting two business days after live stream
  • Available on desktop, mobile & tablet devices 24/7
  • Take-away toolkit
  • Ability to download webinar video
  • Presenter's contact info for questions
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The regulations for advertising deposit and loan products are as varied as the promotions themselves.

Part 1 of this two-part series will cover print, TV, and radio advertising. You’ll learn the dos and don’ts and how to avoid those dreaded (and costly) compliance violations. Make a splash with your advertising, confident that it checks all the boxes.
  • Identify what constitutes a “trigger” term under Reg Z requiring additional disclosures in loan advertising
  • Comply with Reg DD regarding advertising deposit accounts and overdraft protection
  • Explain what are deemed to be unfair, deceptive, or abusive advertising practices
  • Distinguish between copyright and trademark infringement
  • Understand which type of promotional contests are permitted


What you don’t say can be a compliance violation! What you do say can be a compliance violation! Confusing? Absolutely! Whether it is print media, radio, TV, lobby posters, or brochures, multiple regulations impact advertising of deposit and loan products. You must be knowledgeable to avoid a compliance violation. 

This webinar will cover the numerous rules and regulations that restrict advertising content and mandate specific disclosures. It will also cover the general form and content for all advertising to ensure your advertising isn’t deemed to be unfair or discriminatory. (Note: This webinar will not focus on electronic and social media because that will be covered in the August 8, 2024, webinar.)


This informative session is designed for marketing and advertising personnel, compliance officers, legal officers, auditors, and managers.


  • Advertising compliance checklist to ensure you don’t forget an important requirement
  • Employee training log
  • Interactive quiz
  • PDF of slides and speaker’s contact info for follow-up questions
  • Attendance certificate provided to self-report CE credits

NOTE: All materials are subject to copyright. Transmission, retransmission, or republishing of any webinar to other institutions or those not employed by your institution is prohibited. Print materials may be copied for eligible participants only.

Presented By

Elizabeth Fast, JD & CPAElizabeth Fast
Spencer Fane LLP