Tuesday
Jun 19
2018

Marketing Series:
Advertising Compliance for Electronic, Website, TV & Radio Promotions

Registration Options & Pricing

Please select your membership status.


Live Webinar Includes

  • One connection to the Live Webinar
  • Handout and Take-Away Toolkit
  • Available on Desktop, Mobile & Tablet
  • Presenter’s Contact Info for Follow-Up

Recorded Webinar Includes

  • Recording of the Live Webinar
  • Available 6 business days following Live date
  • Available for 6 months following Live
  • Handout and Take-Away Toolkit
  • Available on Desktop, Mobile & Tablet
  • Free Digital Download, yours to keep
  • Share link with anyone at your bank
  • Presenter’s contact info for follow-up
150+
Webinars
Available
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12:00 pm – 1:30 pm PT
1:00 pm – 2:30 pm MT
2:00 pm – 3:30 pm CT
3:00 pm – 4:30 pm ET

Today’s marketing department has the benefit of many advertising options, including social media, websites, TV, radio, and more. Whether your promotions are digital, print, or televised, multiple compliance regulations strictly prescribe what can be said, the elements that should be included, and how they should be displayed. Compliance violations can lead to fines or lawsuits. Join this webinar to learn advertising best practices, the dos and don’ts, and pitfalls to avoid.

Continuing Education:   Attendance verification for CE credits upon request

Save with this series!

HIGHLIGHTS

  • Truth in Lending and Truth in Savings examples of what is/isn’t an advertisement in all types of media
  • Technical requirements of those regulations
  • Advertising options and the dos and don’ts of each
  • Examples that coincide with technical requirements
  • How to handle consumer complaints regarding social (or other) media

  • TAKE-AWAY TOOLKIT
    • Deposit advertising compliance checklist
    • Loan advertising compliance checklist
    • Sample social media policy
    • Employee training log
    • Quiz you can administer to measure staff learning and a separate answer key

WHO SHOULD ATTEND?

This informative session is designed for marketing/advertising personnel, compliance officers, and auditors.

 

NOTE:  All materials are subject to copyright. Transmission, retransmission, or republishing of any webinar to other institutions or those not employed by your financial institution is prohibited. Print materials may be copied for eligible participants only.

MEET THE PRESENTER

Brode Consulting Services, Inc.
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